CREATIVE DIRECTION
VISUAL IDENTITY
CAR LIVERY DESIGN
PHOTOGRAPHY ART DIRECTION
HELMET DESIGN


In 2024 Formula E revealed the it’s newest addition to their line-up of fully electric race cars. The Gen3 EVO is the next evolution of the previous Gen3 car which has been racing in the championship series for two seasons. Unique to Formula E, every team uses the same basic chassis and aerodynamic body parts. For the first time ever an electric race car can accelerate from 0-60mph in 1.82 seconds. The goal was to convey that sense of speed and new aerodynamism through the livery design and photographic treatment.